The weekly newsletter
The Nerve.
One story a week from building, leading and transforming, and the nerve inside it: the part nobody says out loud.
Weekly
Every Monday
One story
And the nerve
One click
To leave, any time
Readers write back
Some reply with one line. Some send their own story.
-
Brand architect
“I was caught by your story.”
-
Sales director
After I announced a change nobody expected:
“I expect you to do even more (even if it is crazy shit).”
-
Founder
“I feel like you're inside my mind (and heart)!”
-
Founder
On a letter about building a business at a pace that isn't sustainable:
“I can love all the things I've built so far … but also recognize that this way of building is not normal.”
-
Marketing consultant
“I love everything that you do when you communicate: your website content, your emails, your posts.”
-
Marketing consultant
“I look forward to more of your stuff! It inspires me.”
-
CX director
“Love this … how can we lead others well if we don't first know (and understand!) ourselves?”
-
Independent consultant
“Very inspiring!”
1 / 8
The three latest issues
-
I converted zero clients for six months. Here's the autopsy.
The reason you lost will never be written down.
-
CX and EX in silos? Use this 5-step playbook to fix one bottleneck fast
Transformation is rarely about a massive two-year program. It's about one proof of concept at a time.
-
My biggest 2025 project didn't fit on LinkedIn… so I kept it for myself.
My biggest project of 2025 was a tiny human. And I kept it off the radar for five whole months.
Tell me what's not moving.
I read every message myself.
Not ready to write? Read how I think.
Amélie BeerensSenior CX & Transformation Consultant
Follow on LinkedIn